How AI assistants pick who to recommend
Plain-English guides on how ChatGPT, Claude, Perplexity and Gemini choose which businesses to name, and what owners can check and fix.
Want to know where your own business stands? Get a free AI visibility snapshot.

August 12, 2026 · 8 min read
How to Get Found on Perplexity: The 2026 Guide
Perplexity cites its sources in every answer. Here is how it picks them, and what it takes for your pages to be among them in 2026.
Read the guide →
July 26, 2026 · 6 min read
Why Good Local Businesses Go Missing From ChatGPT
Many local businesses are never named by ChatGPT. What a 10,000-business benchmark found, and three reasons good businesses get left out.
Read the guide →
July 22, 2026 · 6 min read
How to Get Your Business Recommended by ChatGPT (2026)
There is no sign-up for ChatGPT recommendations. Here is what it reads before it names a business, and what you can check and fix first.
Read the guide →
July 20, 2026 · 4 min read
GEO vs. SEO: What's the Difference in 2026?
GEO is not a rebrand of SEO. Here is how goals, algorithms, content, and technical foundations differ — and why you need both in 2026.
Read the guide →
July 17, 2026 · 3 min read
What Is an llms.txt File? (And Why Websites Add One)
The llms.txt file is the new standard for telling AI models what your business does. Here is what it is, why it matters, and how to write one.
Read the guide →
July 16, 2026 · 6 min read
Why ChatGPT Recommends Your Competitor (And Not You)
Your smaller competitor keeps getting cited by ChatGPT while you are invisible. Here is exactly why that happens and how to reverse it.
Read the guide →
July 13, 2026 · 3 min read
Are You Blocking AI Crawlers? How to Check robots.txt
Many sites block GPTBot, ClaudeBot and PerplexityBot without knowing it. Here is how to check your robots.txt and firewall so AI assistants can read yours.
Read the guide →
July 10, 2026 · 6 min read
The Google Rank 1 Trap: SEO Works, but Traffic Is Dying
You hit Page 1 on Google, but your traffic is falling. Here is why AI summaries take clicks from top results, and what to do about it.
Read the guide →
July 4, 2026 · 5 min read
What is GEO? The Plain-English Guide for Business Owners
Generative Engine Optimisation is not a rebrand of SEO. Here is the plain-English guide to what GEO is, how it differs and why it matters to owners.
Read the guide →
June 30, 2026 · 3 min read
Zero-Click Reality: How to Measure When Traffic Drops
If your organic traffic has dropped, you may not have lost interest — you have lost the click. Here are the new metrics that measure AI-driven influence.
Read the guide →
June 16, 2026 · 3 min read
Is ChatGPT Recommending Your Business? How to Check
Customers ask ChatGPT who to call. Here are three questions to ask it yourself, on four assistants, to see whether it names your business.
Read the guide →
June 2, 2026 · 3 min read
5 Channels That Drive AI Citations Beyond Your Website
AI assistants look for agreement across the web. Five channels that can support a citation: YouTube, LinkedIn, Wikipedia, reviews and your own site.
Read the guide →
May 19, 2026 · 3 min read
AI Search Optimization for Local & Small Businesses
When customers ask ChatGPT for a local business, will it pick you or a directory? The local playbook: consistent details, review text, schema and FAQs.
Read the guide →
March 24, 2026 · 6 min read
GEO Technical Foundations: robots.txt, llms.txt & Schema
Before an AI assistant can name your business, it has to reach and read your site. The three technical basics: crawler access, llms.txt and schema.
Read the guide →
February 25, 2026 · 7 min read
Why Your Business Is Invisible in AI Search
AI invisibility quietly costs you leads. Five common reasons ChatGPT, Claude and Perplexity don't name a business, and how to fix each one.
Read the guide →